Step 01
Choose the Architecture
Decide whether the subject, host, or a standalone concept should lead the identity. Generate a compact set within each viable architecture so the comparison reflects a strategic choice rather than random vocabulary.
Step 02
Stress-Test the Finalists
Place each candidate above five realistic future video titles and two possible series. Reject names that misrepresent the lineup, depend on explanation, sound awkward aloud, or become misleading when the subject expands.
Step 03
Write the Identity Spec
Record the exact display name, capitalization, pronunciation, preferred @handle, and a recognizable fallback. Search similar channels and test handles directly on YouTube before publishing profiles or investing in finished assets.