Brief who, what, when, where, why, one real metric, and an approved quote. Generate a news-led press release, then revise until the lead carries the story.
Start this press release generator with the 5 Ws, one number you can defend, and a quote someone actually approved. Vibe-only prompts invent titles and metrics journalists reject. If you need a short spoken hook for media interviews, use the Elevator Pitch Generator.
Ask for headline, dateline, inverted-pyramid lead, body, attributed quote, and fixed boilerplate. A revise pass that moves the news to sentence one usually beats regenerating from scratch. Sharper revision prompts follow How to Write AI Prompts That Actually Work.
Remove “revolutionary,” invented round sizes, and quotes nobody said. Keep the approved boilerplate consistent across releases. After the draft is stable, send the pitch with the AI Email Generator or summarize stakeholder notes with the Executive Summary Generator.
Step 01
List 5 Ws, one metric, named quote with title, boilerplate, and audience. Refuse “write a buzz-worthy release” with no facts.
Step 02
Produce a structure reporters can scan: news up top, proof next, quote, then About and contact.
Step 03
Check every claim against the brief, then distribute only after a human would stand behind the quotes and numbers.
Brief 5 Ws, a real metric, and an approved quote so this press release generator does not invent news.
Keep approved boilerplate, prior releases, and media contacts organized while you draft the next announcement.
Ask separately for a sharper lead, fewer adjectives, or trade-press tone without discarding the brief.
Generate a product-led and a customer-impact version against the same facts before you choose.
Pitch reporters with the AI Email Generator after the release is approved.
Take the accepted press release into Studio with the original fact brief still attached for final polish.
A press release generator turns announcement facts into a structured news draft with headline, lead, quote, and boilerplate. In Ottermind, you supply the 5 Ws, a real metric, and an approved quote, generate with collaborating agents, then fact-check before distribution. It does not replace media relations judgment or invent claims.
Include who announced what, when and where, why it matters, one concrete metric, a named quote with title, your About boilerplate, and the target press audience. Vague “make it exciting” prompts usually return fluff journalists ignore.
Most useful releases land around 350–500 words—long enough for context, short enough for editors to cut from the bottom. If the news is buried after a paragraph of adjectives, tighten the lead first.
It should not. Instruct the draft to use only supplied facts and to flag gaps instead of fabricating round sizes, customer names, or executive quotes. You remain responsible for every claim that ships.
An elevator pitch is a short spoken conversation starter. A press release is a formal news document for journalists and wire formats. For spoken intros, use the Elevator Pitch Generator.
Fact-check, then pitch with the AI Email Generator. For internal stakeholder briefs on the same news, use the Executive Summary Generator.
Bring the 5 Ws, a real metric, and an approved quote. Generate a clear press release with this press release generator, revise carefully, and keep the brief connected in Ottermind.
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