Data & analysis

Posthog Analytics

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Automate PostHog dashboard creation, sync, update, and export via API. Covers dashboard CRUD, insight creation, cohort management, and API-driven analytics w...

What it does

Automate PostHog dashboard creation, sync, update, and export via API.

The skill document

PostHog Analytics Skill

Automate PostHog dashboard creation, sync, update, and export via API.

Prerequisites

Required Tools

  • curl - HTTP client (pre-installed on macOS/Linux)
  • jq - JSON processor: brew install jq or apt install jq
  • bash - Shell (the script is bash)

PostHog API Key

  1. Go to PostHog Settings → Personal API Keys
  2. Create a new key with read/write access
  3. Export it:
export POSTHOG_PERSONAL_API_KEY=phx_xxx

Note: The API key determines your organization and project. The script uses @current project context (your default project).

Verify Setup

# Test your API key - should return your project info
curl -s -H "Authorization: Bearer $POSTHOG_PERSONAL_API_KEY" \
  "https://us.i.posthog.com/api/projects/@current/" | jq '{id, name}'

Expected output:

{
  "id": 209268,
  "name": "Default project"
}

If you get an error, check your API key is correct and has proper permissions.

Quick Start: Blog Analytics Example

Step 1: Write Your Config

Create blog_dashboard.json:

{
  "name": "Blog Analytics",
  "description": "Track blog performance and reader engagement",
  "filter": {"key": "source", "value": "blog"},
  "dashboard_id": null,
  "insights": [
    {"name": "Blog Pageviews (Total)", "type": "pageviews_total"},
    {"name": "Unique Blog Readers", "type": "unique_users"},
    {"name": "Blog Traffic Trend", "type": "traffic_trend"},
    {"name": "Top Blog Posts", "type": "top_pages"}
  ]
}

Note: Set dashboard_id: null for new dashboards.

Step 2: Create Dashboard

./scripts/posthog_sync.sh create blog_dashboard.json

Output:

Creating dashboard: Blog Analytics
Dashboard created: ID 1166599
Creating insight: Blog Pageviews (Total)
{id: 6520531, name: "Blog Pageviews (Total)"}
...
Dashboard URL: https://us.posthog.com/project/209268/dashboard/1166599

The script:

  • Creates a new dashboard in your PostHog project
  • Returns dashboard_id (e.g., 1166599) and project_id (e.g., 209268) in the URL
  • Automatically updates your config file with the dashboard_id

Step 3: Add New Insights (Sync)

Edit config to add new insights, then:

./scripts/posthog_sync.sh sync blog_dashboard.json

Only creates NEW insights. Existing ones (matched by name) are skipped.

Step 4: Update Existing Insights

Changed your filter? Edit config, then:

./scripts/posthog_sync.sh update blog_dashboard.json

Updates ALL insights with current config settings. Use when changing filters.

Step 5: Export Existing Dashboard

./scripts/posthog_sync.sh export 1166599 > exported_dashboard.json

Config Reference

FieldRequiredDescription
nameYesDashboard name
descriptionNoDashboard description
filterNo*Event property filter: {"key": "source", "value": "blog"}
domain_filterNo*URL filter fallback: "blog.sylph.ai"
dashboard_idNoSet to null for create, or existing ID for sync/update
insightsYesArray of insight objects

*At least one filter recommended. filter takes precedence over domain_filter.

Insight Types

TypeDisplayDescription
pageviews_totalBoldNumberTotal pageview count
unique_usersBoldNumberUnique visitors (DAU)
traffic_trendLineGraphTraffic over time
top_pagesTableTop pages breakdown

Optional Insight Fields

FieldDefaultOptions
mathtotaltotal, dau, weekly_active, monthly_active
displayAutoBoldNumber, ActionsLineGraph, ActionsTable
date_range-30d-7d, -30d, -90d, etc.

Environment Variables

VariableRequiredDefaultDescription
POSTHOG_PERSONAL_API_KEYYes-Your API key (determines org/project)
POSTHOG_HOSTNous.i.posthog.comAPI host (EU: eu.i.posthog.com)
POSTHOG_UI_HOSTNous.posthog.comUI host for dashboard URLs

Files

  • scripts/posthog_sync.sh - CLI script (create/sync/update/export)
  • examples/blog_dashboard.json - Example config

References

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