TikTok数据分析与市场调研

TikTok research

Look up public TikTok profiles, videos, and comments, run keyword/hashtag/user search, track trending hashtags and videos, and pull TikTok Creative Center Top Ads intelligence — all as normalized JSON from the Crawlora API, no app scraping or unofficial client libraries.

When to use this skill

• "What's 's TikTok profile / follower count / recent videos?"
• "Pull the comments on this TikTok video."
• "Search TikTok for videos/hashtags/users about ."
• "What's trending on TikTok right now (hashtags or Creative Center videos)?"
• "Show me the top-performing TikTok ads for ."
• Competitor ad-creative research, hashtag-trend research, or influencer vetting on TikTok.

Setup (one-time)

• Get a free Crawlora API key (2,000 credits/mo, no card) at https://crawlora.net.
• export CRAWLORA_API_KEY=sk_your_key_here
• All requests: x-api-key: $CRAWLORA_API_KEY against https://api.crawlora.net/api/v1. Missing/invalid key → 401.

How it works

Pick the job:

1. Profile & content — /tiktok/profile/{handler} for a public profile, /tiktok/posts for a profile's videos by secUid, /tiktok/post/{id} for one video's detail, /tiktok/comments for a video's top-level comments.
2. Search & discovery — /tiktok/search (videos by keyword), /tiktok/search/hashtag (hashtags by keyword), /tiktok/search/user (users by keyword), /tiktok/hashtag/{name} + /tiktok/hashtags (hashtag detail then its videos by id), /tiktok/category + /tiktok/explore/{id} (explore categories then a category's feed).
3. Trending — /tiktok/trending (current trending feed), /tiktok/creative-center/hashtags and /tiktok/creative-center/videos (Creative Center's ranked trending hashtags/videos by country and period — both are anonymous-access-limited, see Notes), /tiktok/popular-trend/country-industry-meta (metadata for the popular-trend endpoints).
4. Ads intelligence (Creative Center Top Ads) — /tiktok/top-ads/list (search/filter high-performing ads), /tiktok/top-ads/detail and /tiktok/top-ads/analysis (one ad's detail and interactive-time chart), /tiktok/top-ads/recommend and /tiktok/top-ads/spotlight (related / handpicked ads), /tiktok/top-ads/filters, /tiktok/top-ads/locations, /tiktok/top-ads/location-info, /tiktok/top-ads/suggestions, and /tiktok/top-ads/safety (filter/location/suggestion metadata to drive the above).

Full endpoint list, methods, and params: reference/endpoints.md.

Calling the API

# Profile + videos:
scripts/crawlora.sh /tiktok/profile/nasa | jq '.'
scripts/crawlora.sh /tiktok/post/7123456789012345678 | jq '.'

# Search:
scripts/crawlora.sh /tiktok/search keyword="ai agents" | jq '.'
scripts/crawlora.sh /tiktok/search/hashtag keyword="fitness" | jq '.'

# Trending + ads intelligence:
scripts/crawlora.sh /tiktok/trending | jq '.'
scripts/crawlora.sh /tiktok/top-ads/list keyword="skincare" country_code=US | jq '.'

Raw curl fallback:

curl -fsS -H "x-api-key: $CRAWLORA_API_KEY" \
  "https://api.crawlora.net/api/v1/tiktok/creative-center/hashtags?country_code=US&period=7" | jq '.'

Endpoint reference

See reference/endpoints.md for all 25 TikTok endpoints this skill uses.

Examples

• Hashtag trend research: /tiktok/search/hashtag for candidate hashtags, then /tiktok/hashtag/{name} + /tiktok/hashtags to pull the id and its top videos, cross-checked against /tiktok/creative-center/hashtags for the same country/period.
• Competitor ad analysis: /tiktok/top-ads/list filtered by keyword/industry/country_code to find a competitor's top-performing ads, then /tiktok/top-ads/detail and /tiktok/top-ads/analysis per material_id for creative detail and CTR/CVR percentile.
• Creator vetting: /tiktok/profile/{handler} + /tiktok/posts to check follower count and recent posting cadence, then /tiktok/comments on a recent video to sample engagement quality before a partnership.

Notes & limits

• Credits / pay-on-success: billed only on 2xx; free tier 2,000 credits/mo. Key at https://crawlora.net.
• Public data only — public profiles/videos; no login, no private content. Respect TikTok's terms.
• Security: key lives in CRAWLORA_API_KEY only — never hardcode, query-param, or commit it.
• Creative Center anonymous limits: /tiktok/creative-center/hashtags always returns at most 3 hashtags, and /tiktok/creative-center/videos always returns just page 1 (4 videos) regardless of country_code, period, or sort_by — TikTok gates the full result set behind a logged-in TikTok One account.
• Creative Center video coverage is uneven by country: US, JP, ID, VN, and TH reliably return populated /tiktok/creative-center/videos results; other countries have been observed to return an empty array (a genuine no-data response, not an error).
• Top Ads material_id only: /tiktok/top-ads/detail requires material_id — the upstream does not accept id or materialId.
• List/search endpoints (posts, hashtags, search*, comments) are cursor-paginated — follow the returned cursor to walk beyond the first page.